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Business Essentials

Workshops

Our Business Essentials are in-person and free-of-charge workshops that offer entrepreneurs and businesses the opportunity to grow their skills.

 

Some of the perks are:

 

  • Local business expert or community partner to lead a session.  

  • Each session will involve a “tool” for their business development “toolkit”. 

  • Participants can walk away and use the tool they have learned right away, such as creating a media post on Canva, invoicing in QuickBooks, protecting their online identity, and knowledge for accessing capital, etc.

  • Connect with other small business owners and like-minded people. 

  • The cost is subsidized by the Impact Loan.

About

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Image by Jo Szczepanska

Discover Our
Business Essentials

Industry experts will join ConnexionWorks facilitators to guide and support you in these engaging hands-on practical workshops made available free of charge thanks to support from Envision Saint John: The Regional Growth Agency.

March 9, 2026: Pricing Strategies - 6pm to 9pm
Learn how to set prices that actually work for your business. Understand your costs, position your value correctly, and increase profit margins without pushing customers away.

March 16, 2026: Social Media Planning - 6pm to 9pm
Build a clear and effective content plan. Identify your audience, stay consistent, and turn your social media presence into a real growth tool for your business.

March 23, 2026: How to Create Your Branding - 6pm to 9pm
Develop a strong and memorable brand. Define your visual identity, brand voice, and positioning to stand out and attract the right customers.

March 30, 2026: Strategies for Sales - 6pm to 9pm
Strengthen your sales approach with practical techniques. Structure your sales process, improve communication, and convert opportunities into measurable results.

*** If you have any issues accessing the link, email us at programs@connexionworks.ca ***

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