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Creativity doesn't need limits.

Updated: Jan 10, 2023




It's 4am and you're up. Again! You look over and there it is, your note book and pen. "Should I snap on the light and write it down?"


Inspiration can come at any time, but there is no scientific evidence to support that it comes late at night or early in the morning. In fact, the time of day that a person has an idea or experiences creativity is highly individual and can depend on a variety of factors, including their personal sleep patterns, work schedule, and lifestyle.


Some people may find that they are more creative and productive in the morning, while others may be more creative at night. Ultimately, the key to success as an entrepreneur is to identify the times when you are most productive and focused, and to make the most of those times by setting goals and working towards them.


Here are 5 tips to being focused and successful in building your business.


  1. Define your target market: Identify your target market and understand their needs, preferences, and purchasing habits. This will help you tailor your products or services to meet their specific needs and increase your chances of success.

  2. Create a business plan: A business plan is a roadmap that outlines your business goals, target market, marketing and sales strategies, financial projections, and other key details. It will help you stay organized and focused as you work to build and grow your business.

  3. Network and build relationships: Networking and building relationships with potential customers, partners, and industry experts can help you gain valuable insights, generate new business opportunities, and find the resources and support you need to succeed.

  4. Stay flexible and adaptable: The business world is constantly changing, and it’s important to be adaptable and open to new ideas and opportunities. Don’t be afraid to pivot your business strategy if something isn’t working, or to take calculated risks in order to grow.

  5. Keep learning and developing new skills: As an entrepreneur, it’s important to continuously learn and develop new skills in order to stay competitive and successful. This could include learning about new technologies, industry trends, or business strategies, or taking courses or getting additional education in areas relevant to your business.


In the end, the best practice is to take small steps rather than trying to implement everything at once, it can be helpful to break down the process into smaller steps. This can make it more manageable and help you stay focused on making progress. Finally, don't forget, be open to feedback. As you put your research and learning into action, remember that connecting with others and putting advice into action is important. Being open to receiving feedback from others can help you identify any areas where you might need to adjust your approach and make sure you are on track to achieving your goals.


Happy researching and remember to enjoy your moments of quiet creativity!




If your business idea has been keeping you up at night maybe it's time to put your creativity to the test. Take these 5 tips and sign up for ConnexionWorks Venture Validation Program (VVP) starting January 18th, 2023 and we'll help you take your idea to market in 13 weeks! Learn more and register today, your creativity will thank you!


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